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4) Worth every penny: build a business that thrills your customers and still charge what you're worth
There's a radically different way to run a small business, one in which the owners focus on offering specialized products and over-the-top customer service—not on matching the prices of their competition. Worth Every Penny encourages business owners to use a different business model, one that is designed to maximize their advantages over the big-box stores and other discounting competitors.
They'll learn how to:
- -Create a brand that
...5) The ultimate startup book: find your big idea, write your business plan, master sales and marketing
9) Guerrilla marketing: easy and inexpensive strategies for making big profits from your small business
A creative person's guide to the longarm quilting business
Professional machine quilters are in high demand, and you can be one of them! Learn the secrets to success in this dynamic, interactive guidebook for creatives. Chock full of exercises, tips, interviews, graphics, and sample forms and contracts, it's everything veteran longarm quilter Shelly Pagliai wished she'd known before launching her business. Turn your creative skills and passion
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