Grouping Information

Book Cover Information

Hoopla Extract Information

stdClass Object
(
    [year] => 2018
    [artist] => Carrie Marshall
    [fiction] => 
    [coverImageUrl] => https://cover.hoopladigital.com/csp_9781780174433_270.jpeg
    [titleId] => 14726574
    [isbn] => 9781780174433
    [abridged] => 
    [language] => ENGLISH
    [profanity] => 
    [title] => Business Writing for Technical People
    [demo] => 
    [segments] => Array
        (
        )

    [duration] => 0m 0s
    [children] => 
    [artists] => Array
        (
            [0] => stdClass Object
                (
                    [name] => Carrie Marshall
                    [artistFormal] => Marshall, Carrie
                    [relationship] => AUTHOR
                )

        )

    [genres] => Array
        (
            [0] => Business & Economics
            [1] => Business Writing
            [2] => Language Arts & Disciplines
            [3] => Style Manuals
            [4] => Writing
        )

    [price] => 1.29
    [id] => 14726574
    [edited] => 
    [kind] => EBOOK
    [active] => 1
    [upc] => 
    [synopsis] => Business writing is all about effective communication and persuasion. Technically-minded people can struggle and many businesses get it wrong, losing their readers in avalanches of acronyms and jungles of technical jargon. It doesn't have to be that way.

In this book you'll discover how to give your communication skills an upgrade, exploring the tips and tricks that will enable you to write effectively and persuasively for any audience. You'll discover how to optimise your words for maximum impact, which terrible traps to avoid and how to make your expertise and enthusiasm even more infectious.
    [url] => https://www.hoopladigital.com/title/14726574
    [pa] => 
    [subtitle] => The most effective ways to get your message across
    [publisher] => BCS Learning & Development Limited
    [purchaseModel] => INSTANT
)